SOCIAL CONCERNED MINDS - 1

 

    Anybody can give advice and it is common thing that, advises in most of the times is very bitter to hear. A good advice should teach good things. A good advice should go deep into our mind and it should be heart touching too. Within a minute, anybody can plant evil thoughts into a good person’s mind. But thinking deep into the fact, how long it would take to sow good thoughts into one’s mind. We can say, for example most of the children do take the bad things go deep into their minds than the good things. It is very important responsibility for every parent to teach only good things during their childhood days for making a child to be a better person tomorrow. 

    Likewise a good advice or a thought can go deep into a person’s mind. It takes some time. It can take a day, a month or even year too. If we hear about good things today, we can easily forget it tomorrow. Sometimes, the good thoughts that we hear yesterday would completely vanish away from our mind even after a hour of hearing it. But sometime one minute is enough for people to fix a good feeling or thought deep into their hearts. But how it would be possible? Yes! When we looking into the advertisements of some social concerns. 

        A powerful advertisement speaks a lot. In fact, it can make the society to get aware of                         pre-occupied mindset of some people.  Advertisements make the customers to judge directly about a product. The product can be anything but powerful advertisement can speak a lot. Sometimes a colorful advertisement would society too. Years ago, the walls where decorated with advertisements. Gradually after the arrival of televisions, the manufactures captures the people through their delightful advertisements. Nowadays we can say that even in our cell phone. We come so many advertisements. Modern world begins advertisements even in our packet through cell phones. So is catch advertisement surely this marketing get reward in world.

Advertisement:-

Rain pours heavily. Vehicles are unable to move on a congested road. In the midst of the road, an elderly woman and school girl are sitting back inside a car. A transgender knocked the window glass of their car. On seeing a transgender knocking the car glass, the old lady show bitterness on her face and said “ouch the transgender”. Then the lady opens the glass, take money and give it to transgender. But, the transgender refuses the money. Instead she said that she is running a tea shop there and she decides to give a cup of tea to all. The transgender immediately offer a cup of tea to the old lady at first, the lady hesitates to being the tea. Then the lady takes the cup and drinks the tea. The small girl inside the car shows a thin smile on her face on seeing this.

The tea tastes good and the old lady mesmerizes with the taste of the tea and she calls the transgender nearby her car. The transgender came and said that she did not take the money for the tea she offered that day. The old lady smiles widely on her reply and answered that she didn’t call her to give money. Instead, the lady touched the head of the transgender and blessed her happily. At first, the lady gives a filthy look on the transgender. Most of the times we people do the same on seeing the transgender. 

"The advertisement ends within a minute. But it has created some good impact on the bad thoughts of the entire society. It has completely broken down the mirror image of the transgender that they are meant for begging. We can say that, there are so many good things spoken clearly in this advertisement which is again a great whip to the people disguise with transgender.  Even the transgender are mere humans and living on the earth like we do. One should not hate and immediately shows disgust on seeing them.  Many transgender stands on their own and they are running their own business. Not everyone is begging. The advertisement is a very good example for this".

The ending of advertisement is very beautifully planned that the old lady blessed the transgender by touching her head. Every time the transgender blessed the people for getting money. But the ad shows the transgender is blessed by the old lady which creates some pleasant feeling inside our heart.

        It is a red label advertisement of Brooke Bond, India's leading tea powder maker. They could have taken it differently by keeping actors who are paid in crores if they had thought. But the idea that transgender people should be accepted by this community is really commendable.

        Brooke Bond Red Label let the taste and mind of tea mix with this air and reach us💓